
Sara
Founder
Hi! I’m Sara! Prior to starting Rochester’s Playbook (Formerly known as Rochacha Mama), I studied photography at RIT, Early Education at Roberts Wesleyan and worked as a Special Education Teacher at Holy Childhood. I am now working from home growing Rochester’s Playbook and homeschooling my two kids.
We love our city and getting out to play! I especially love finding activities for the family that are off the beaten path. Since moving to Rochester over 10 years ago, I have lived in an apartment in Henrietta, rented a room in Chili, crashed on couch for a summer in Spencerport and slept in a closet on Alexander. When life started to settle down we rented in the North Winton area and eventually landed in East Rochester where we raised our children for 4 years. We finally found our home in the Finger Lakes region but I cherish every chapter spent around Rochester.

Kiley
Social Media Manager & City Play Expert

Michelle
Social Media Manager & Wayne County Play Expert

Jocelyn
Volunteer

Nicolette
Volunteer

Lauren
Volunteer

Bethany
Volunteer